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Printing with Rub'nSmell®
- Rub'nSmell® scented varnish is one of the most versatile and economical scent delivery systems available. When you specify Rub'nSmell,® we'll add the scent in a virtually transparent inline varnish/coating.
- Scented areas can be rubbed many times with scent released each time.
- Rub'nSmell® is available in both our web offset and sheetfed printing processes.
How it Works
- Once Rub'nSmell® is printed it is released by gently rubbing the printed surface. The rubbing action shears the capsules imbedded on the surface of the varnish releasing the fragrance oil. The net result is a pleasant release of scent, which after a short while dissipates until rubbed again.
- The amount of scent and its intensity is generally determined by size of the scented area. A larger scented area will yield more scent and more rubs.
- Rub'nSmell® lasts for many years, delivering the value that your brand requires.
USPS Regulations
Rub'nSmell® scented varnish inks are approved for mailing by the Postmaster General, as long as the scented surface is covered or contained within the mailed piece. Therefore Rub'nSmell® on magazine ads or on inserts and blow-ins would be acceptable as long as the printed surface is contained within the magazine. Postcards or direct mailers printed with Rub'nSmell® would need to either be a fold-over design with the scent area covered by the flap or over wrapped.
PO Box 69
Hickory, NC 28603
Hickory, NC 28603
1-800-HICKORY
(1-800-442-5679)
